@article{oai:kanagawa-u.repo.nii.ac.jp:00005403,
 author = {Asamoah, Theophilus and アサモア, ティオフィラス},
 journal = {国際経営フォーラム},
 month = {Mar},
 pages = {220(1)--198(23)},
 title = {<研究論文>THE PLACE AND DIRECTION OF MARKETING IN THE STRATEGIC DEVELOPMENT OF THE MANUFACTURING INDUSTRY IN JAPAN : FROM INDUSTRIAL-ORIENTED TO CONSUMER-ORIENTED MARKETING AND FROM EUROPEAN-ORIENTED TO AMERICAN-ORIENTED MARKETING},
 volume = {9},
 year = {1998}
}