@article{oai:kanagawa-u.repo.nii.ac.jp:00014650, author = {上沼, 克徳}, issue = {3}, journal = {商経論叢, The review of economics and commerce}, month = {Mar}, note = {Departmental Bulletin Paper, その他}, pages = {381--406}, title = {「最終講義」に代えて : マーケティング主義の構想}, volume = {57}, year = {2022} }