@article{oai:kanagawa-u.repo.nii.ac.jp:00011310, author = {岡本, 祥子 and Okamoto, Shoko}, journal = {商経論叢}, month = {Mar}, note = {研究ノート}, pages = {67(172)--91(148)}, title = {The First Step of "Japanese Marketing Strategy"}, volume = {26(2)}, year = {1991} }